Sam Morell is a Chemical Engineering graduate of New York University and founder of S.P. Morell and Company. His work experience includes both technical and marketing positions at Rohm and Haas, BASF, and Air Products and Chemicals. Mr. Morell has authored numerous technical articles on additives, pigments and resins in various publications including PCI Magazine, Modern Paint and Coatings, The American Ink Maker, and Adhesives Age. He has also presented technical papers at various symposiums including The American Coatings Show, The Waterborne Symposium, The European Coatings Show, and Coatings Trends and Technologies.